Phase 2 2.1 Selecting a Global Company organise 2.1.1 Synopsis of the strategic Objectives Health conditions have been improved dramatically since the approach of the upkeep Policy began in southeast Korea. As the recall of the surfaceable environment and unique traditional fodder in South Korea, our arid flamboyant longan increase aims to invest property and effort to become Koreans first quality of healthy snack. In the heart of tropic result country, Thailand, our accompany is the growers, processors, and wholesalers of a adept complement of the finest dry fruits, including longan products. just now for Korea, we ourselves plan to rebrand our arid golden longan products and firmly sneak in Aouth Korea trade as our own Thai brand. Shifting from the industrial Concept of business, our globose enterprise will move our situation of business to marketplaceing Concept, customer need oriented, which will subsequent on be deeply discussed in the Marketing visualize in the adjacent Phase. Our Unique Selling Point (USP) is bright savor, more just to body and soul, and high-standard quality nutriment. The increasing utilisation of healthy forage products has been a global trend for a number of long time already, and South Korea is no exception to this.
Consumers in South Korea ar increasingly more willing to obtain healthy products as they seek new tastes and healthier food alternatives. The dried fruits market is positive in South Korea. Approximately, the market share is value at $85 million. It is difficult to approximat ion accurately the size of the market becaus! e there is no judicature or application data available and the HS Code organization is not sub-categorized sufficient to provide codes specific to an individual dried fruit product. Nonetheless, the dried fruit market is growing and U.S. is the briny exporter to South Korea now. American dried fruits are mainly raisins, prunes, cranberries, and blueberries. American dried fruit products segment themselves as premium, and...If you want to target a full essay, order it on our website: BestEssayCheap.com
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